Photos by Jackson Wrazidlo
Tom and Jill Unterberger have owned Globe Newsstand for over 37 years. The Unterbergers purchased Globe with assistance from Tom’s parents until they were able to completely buy it out a few years later. They’ve been running the show ever since.

However, Globe isn’t Tom Unterberger’s first experience in business. Unterberger’s first endeavor was co-owning the Viking Bar with his father, originally purchased in 1975. Unterberger became the sole owner in 1983, but sold it in 2008 to focus on his other businesses. For example, Unterberger also worked with Tom Johnson, long-time friend and business partner, as co-owner of the Vinyl Cave.
Johnson said, “We originally purchased Globe Newsstand from some of Jill’s customers,” customers met through Jill Unterberger’s additional job as a Certified Public Accountant. Currently, the Vinyl Cave is merged with Globe, as Tom Unterberger bought out Johnson a few years past.
Over the years, Globe has become a hot spot for collectors. “They have great variety,” said Trevor Tomczak, a frequent customer to Globe. In addition to being a news source, Globe offers sports, Magic the Gathering, Yu-Gi-Oh!, and Pokémon cards, CDs, vinyls and comics. “I love all this stuff, it makes it fun. If I didn’t like it, I would’ve retired a long time ago.”
Globe is located 1430 Tower Ave., Superior, WI. Their regular business hours are 7:30 a.m. – 6:30 p.m., Monday – Friday, and 7:30 a.m. – 4:00 p.m. weekends.